Why Optometrists Should Outsource Medical Billing: Key Benefits for Your Practice

by Applied Medical Systems

Running a successful optometry practice requires more than providing excellent eye care. To maintain profitability and reduce stress, efficient billing processes are essential — and that’s where outsourcing medical billing can make a huge difference. At Applied Medical Systems, we specialize in optometry billing and understand the unique challenges that come with vision and medical claims. Here’s how outsourcing your billing can benefit your practice.

1. Expertise in Optometry Billing

Optometry has distinct billing requirements that differ from other medical specialties. From understanding the difference between routine vision exams and medical eye care visits to navigating vision plan nuances, it’s easy for in-house staff to get overwhelmed. Our optometry billing experts know exactly how to:
  • Code and submit claims based on medical necessity
  • Differentiate between routine vision and medical billing
  • Avoid common coding mistakes that lead to denials
When you work with specialists who understand the intricacies of optometric billing, you reduce errors, streamline reimbursements, and avoid costly delays.

2. Fewer Mistakes, Fewer Denials

Many optometrists don’t realize how often mistakes are made in vision and materials claims. These errors can lead to denials, delayed payments, and unnecessary back-and-forth with insurers. At Applied Medical Systems, we:
  • Audit materials claims for optimal reimbursement
  • Submit clean claims that meet payer requirements
  • Use a paperless denial management system for fast resolutions
Fewer denials mean faster payments and less frustration for your staff and your patients.

3. Improved Practice Efficiency

In many optometry offices, billing tasks fall to staff members whose primary roles lie elsewhere — like opticians or office managers. This can lead to missed claims, delayed follow-ups, and a backlog of billing issues. By outsourcing to Applied Medical Systems, your practice benefits from:
  • Dedicated billing specialists who handle all aspects of claims and remit posting
  • Timely claim submissions and proactive denial management
  • More time for your team to focus on patient care and office management

4. Customizable Billing Services to Fit Your Needs

Every optometry practice is unique. That’s why we offer flexible billing solutions to match your specific needs — whether you need full-service support or help in a particular area. Our services include:
  • Full revenue cycle management
  • Temporary support for filing, posting, and clean-up
  • A la carte services like:
    • Claims submission and management
    • Denial resolution and appeals
    • Charge and payment posting
    • Remit posting
    • A/R work and management
    • Filing and posting for high-volume or complex payers

5. Staff Training and Support

Collecting co-pays at the time of service is crucial to maintaining a healthy cash flow. If your staff isn’t confident in how to handle patient payments, we can help. Applied Medical Systems offers training and support to:
  • Educate your team on co-pay collection best practices
  • Improve front-desk efficiency
  • Reduce time spent chasing patient balances

6. Insurance Knowledge You Can Rely On

Different insurance companies have different rules — and in optometry, the rules often change. Our team keeps up with the latest insurer policies and billing trends to ensure your practice stays compliant and gets paid faster.

Why Choose Applied Medical Systems?

With over 30 years of experience in medical billing and a deep understanding of optometric coding, Applied Medical Systems is your trusted partner in billing success. We help optometrists across the country streamline their revenue cycle, reduce administrative burden, and improve their bottom line.
Ready to simplify your optometry billing? Contact Applied Medical Systems today to learn how our customized billing solutions can support your practice.
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